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SAP Is Wooing the BlackBerry CRM Crowd

By Richard Adhikari
May 6, 2008

In a move that might herald sweeping changes for the mobile workforce, SAP has natively integrated its customer relationship management (CRM) application into the Research In Motion BlackBerry hand-held device. This will give the mobile workforce full access to all of SAP CRM's functionalities, which will be pushed out to them over the BlackBerry. BlackBerries with SAP CRM natively integrated will be generally available within the next few months, and SAP will natively integrate the rest of its business applications into the BlackBerry.

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    it works both ways
    i think RIM gets to have SAP applications on its handhelds and that's pretty impressive too, if its devices, the "crackberries" can deliver with SAP applications then it perhaps opens the door for RIM collaborations with other CRM vendors. ...more

    Submitted by: piyush bakshi



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