EnterpriseMobileToday PDAStreet

Home | News | Reviews | Features | Tips | Mobile Product Watch | Forums



Internet.com's premiere site for mobile managers and IT professionals is where wireless meets business. Our expert analysis and tips will guide you in buying, deploying, securing and managing mobile technology in the enterprise. You'll find strategic analysis, best practices, news, buyer.s guides and practical advice on how to evaluate and support a wide range of devices in the workforce.


PDAStreet.com > News > SoftBank Offers iPhone for Free in Japan

SoftBank Offers iPhone for Free in Japan

By Brian T. Horowitz
March 2, 2009

Japanese carrier SoftBank Mobile will now hand over an 8GB Apple iPhone for free when customers purchase a two-year contract.

Free calls were already possible on the iPhone using applications such as Skype or Fring, but now in countries such as Japan and Spain you can get the actual device for free as well.

Will AT&T follow suit in the United States?

On a recent earnings call, Apple COO Tim Cook spoke about iPhone pricing, noting "there's clearly a price elasticity in this market."

Meanwhile the 16GB iPhone in Japan drops from $350 to $118.

 
 Printable Version
 Email this Story to a Friend