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PDAStreet.com > News > Netbook Evolution Stops at Ten Inches

Netbook Evolution Stops at Ten Inches

By Andy Patrizio
June 12, 2009

Netbook computers have quickly evolved to strike the right balance of size that appeals to consumers and economic feasibility that appeals to the OEMs/ODMs making them. That appears to be around the 10-inch screen mark.

Research from the Taipei-based Market Intelligence & Consulting Institute (MIC) found a significant change in demand for certain size netbooks, the small-size notebook computers with a low-power processor like the Intel (NASDAQ: INTC) Atom instead of an Intel Core 2 or AMD Turion.

MIC reported that in the first quarter of 2009, shipments of netbooks with 7-inch and 8.9-inch netbooks fell rapidly while 10-inch models quickly became the market leaders. The research focused on China, but also examined other parts of the world.

The firm found that sub-10-inch notebook sales fell 11.8 percent sequentially in the first quarter of 2009. However, Acer, Dell and other players launched 10-inch products in the first quarter of 2009, cut production of 8.9-inch devices and, as a result, 10-inch products accounted for about 70 percent of

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