FOR IMMEDIATE RELEASE CONTACT:
Michael Hernandez
Pacific Software Publishing, Inc.
13427 NE 20th Street, Suite 120
Bellevue, WA 98005 USA
Phone: 425-957-0808
E-Mail: mike@pspinc.com
Web: www.newsmail2u.com
Pacific Software Publishing Introduces NewsMail2U E-Mail Broadcasting Service
Bellevue, WA -- June 19, 2002 -- Pacific Software Publishing, Inc., (PSP) announced today the release of NewsMail2U, an affordable online e-mail broadcasting service that allows businesses of any size to send personalized e-mails conveniently and cost effectively.
"We needed an affordable way to communicate with our customers using Internet mail. We originally developed NewsMail for internal use," said Ken Uchikura, CEO of PSP. "Since then, we have released the NewsMail package software to our customers who had the same idea. We developed the NewsMail2U application service to make it even more affordable by eliminating the need to purchase server hardware and server hosting infrastructure."
The NewsMail2U e-mail broadcasting service is an extremely powerful and cost-effective method of promoting new products and services, keeping in touch with clients, and delivering newsletters, special offers and other information to customers. NewsMail2U allows users to advertise at a fraction of the cost of traditional methods, in a significantly faster and more flexible manner. "NewsMail2U lets you produce personalized newsletters and distribute them by e-mail in minutes, at rates that a small business or professional practice can afford," said David Freedman, Director of the Newsletter Strategy Group.
Most companies spend thousands of dollars advertising through direct mail. With NewsMail2U, they can cut up to 90% of those costs and allow consumers to opt into or out of their marketing programs. With everyone browsing the Internet, new research from DoubleClick shows that "over 88% of online consumers have made a purchase as a result of receiving permission-based e-mail and 33% had clicked through an e-mail and purchased immediately."
Another benefit that separates NewsMail2U from other e-mail broadcasting services is the cost. Most companies charge up to $0.10 per e-mail, while e-mails generated via NewsMail2U cost $0.01 per e-mail or less. Priced according to the amount of e-mails sent, NewsMail2U offers package plans and upgrade options that cater to companies of all sizes.
More information on NewsMail2U can be found at www.newsmail2u.com. NewsMail2U is a service of Pacific Software Publishing, Inc., which is located in Bellevue, Washington. The company provides innovative Internet services and software, software and Web site localization services for the Japanese market, and Web development and hosting services. For more information on PSP, please visit www.pspinc.com or call (800) 232-3989.
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